about operation serve strong

BUILT TO SERVE

Meet Natalie & Warren Wilkins, Founders of Operation Serve Strong

We’re Natalie and Warren - partners in life, business, and service.

Over the years, we’ve had the privilege of working directly with military organizations through government contracts. And one truth became clear early on: there is a gap between the desire to serve… and the readiness to begin.

Operation Serve Strong was born out of a calling to stand in that gap.

This isn’t just a fitness program. It’s a mission to help future service members - of all ages - prepare for what’s ahead. With expert-led coaching in fitness, nutrition, and mindset, we walk alongside those working to meet enlistment standards and step into service with confidence and strength.

But our mission doesn’t stop there.

We also created this program for those who already serve - and those who have served.

We’ve seen firsthand how difficult it is to transition out of the military.

The loss of community. The sudden shift in routine. The question of “what now?”

For many, it’s not just a lifestyle change - it’s an identity crisis. And the weight of that can lead to deep loneliness, mental health struggles, and the devastating grip of PTSD.

We don’t want our veterans to become a statistic.

We want them to have a home with us - a place to reconnect with purpose, to feel seen, and to use everything they’ve walked through to strengthen the next generation.

That’s why we’ve made mentorship a core part of our program.

Veterans are not just welcome here - they’re essential. Their stories, their strength, and their wisdom offer something no textbook ever could.

And with the help of our donor and scholarship fund, we’ve made it possible for others to join the mission too - giving individuals and organizations the chance to directly support future and former service members.

Because when you stand behind someone who’s willing to serve - whether they’re just beginning, still active, or finding their way back - you’re doing more than changing one life.

You’re investing in the strength, legacy, and future of those who keep this country standing.

This is more than preparation.

This is purpose.

This is family.

This is Operation Serve Strong.

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TESTIMONIALS

"More Than Training: A Life-Changing Journey of Strength, Support, and Faith

This program has helped me improve my ACFT in many ways. The most important thing that influenced me were the trainers themselves. Warren and Natalie have reached far beyond my expectations of how a physical trainer should be.
They were consistently tapping in with me about my short and long term goals. In each session, Warren remained committed in testing my strength and endurance– In between sessions, Natalie was ALWAYS checking on me. Together they both cared about my physical and mental wellbeing. I felt super comfortable and confident working with both of them. Every session my bond got stronger with them. I would update them about my life, the status of my goals, and my spiritual walk with Christ.
They were supportive and quick to uplift me during my bad days or shortcomings. Through OSS, I truly feel like they have given me a foundation to continue working on when it comes to my life. Warren and Natalie have been exceptional in providing workout plans, nutritional advice and dietary guidance for me. For a long time, I was failing my test because my mind would give up before my body does.
By the grace of God, having devoted conversations and fellowship about Him have sharpened my mentality to never quit. Then.. I finally started passing with flying colors. I am forever grateful God has anointed them to be in my life for many months. Every second has been cherished. Praise Jesus that I can comfortably be myself around them! Our love for Him has been a key part in this.. and I would never hesitate to work with them again in the future!”
- SGT Sagapolutele
"OSS Created a plan for me that works

The hardest part of exercising is figuring out what you want to do- And what you need. Are you trying to shed a few pounds? Build muscle? Build a routine that will keep you fit for the foreseeable future?
How are you going to accomplish that? Are you going to diet? Run two miles every day? Focus on lifting? Swim a lot? It doesn't matter what your goals are- There's a lot of conflicting information out there.
When I met the Wilkins, I was trying to improve, but nothing was really working that well. All I had was really basic knowledge: Do push ups, situps, do 10 reps on this machine, etc. I'd exercised before but didn't really know what I was doing- I was getting some results, but not what I needed.
The Wilkins really helped me out. As a Coast Guardsman, I don't have a lot of free time to experiment with my personal fitness and find out what works best. I prefer having a solid plan rather than just freestyling it. I asked the Wilkins for some advice on what to do, and they gave me a solid workout plan that detailed exactly what I should focus on and exactly how to do it. It was super simple and easy to parse. And the best part is that it actually got me results. I've never been a really physical person, but doing their workouts has kept me in pretty great condition. Gone are my days of struggling to move heavy equipment or take all of my groceries inside at the same time.
They're super friendly, super knowledgeable, and super good at what they do.”
-Wyndon

CONTACT US

Have questions or ready to get started? Contact us to learn how our personalized fitness, nutrition, and mindset coaching can help you—or someone you support—prepare for military service with confidence.

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